MBA FPX 5910 Assessments 4 Capstone Project

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Capella University

MBA-FPX 5910 MBA Capstone Experience

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Date

MBA FPX 5910 Assessments 4 Capstone Project

Executive Summary

Tesla, Inc. has played a significant role in transforming the electric vehicle (EV) industry through its innovative automotive technology, battery systems, charging infrastructure, and renewable energy solutions. However, maintaining a competitive position requires more than technological innovation. Product quality, vehicle reliability, delivery performance, customer satisfaction, and ethical leadership are essential to sustaining long-term growth. To strengthen its market position, Tesla should prioritize quality improvement, expand access to affordable electric vehicles, strengthen global collaboration, and develop its energy-related businesses. A balanced strategy that combines automotive competitiveness with energy diversification can help Tesla manage market risks, improve customer trust, and support its long-term sustainability objectives.

Introduction

Tesla, Inc. operates at the intersection of automotive manufacturing, clean energy, battery technology, and sustainable transportation. The company has helped accelerate the adoption of electric vehicles by combining vehicle performance, software integration, charging infrastructure, and energy innovation. Nevertheless, increasing competition, pricing pressures, product-quality concerns, and changing customer expectations create challenges for its continued success.

This strategic analysis evaluates Tesla’s business model, current product portfolio, and competitive position in the electric vehicle market. It also examines external business conditions through PESTEL analysis and Porter’s Five Forces framework. In addition, the analysis considers ethical responsibility, leadership, and collaboration as factors influencing organizational performance. The goal is to identify practical strategies that can help Tesla protect its market position, reduce the risk of declining sales, and strengthen revenue opportunities beyond vehicle manufacturing.

Background and Current Business Position

Tesla began vehicle deliveries with the original Roadster in 2008 and subsequently expanded its portfolio with models such as the Model S and Model X. Its vehicle lineup later broadened to include the Model 3 and Model Y, allowing the company to serve a wider range of customers. Tesla also developed battery storage products, solar energy solutions, and a charging network to support its broader clean-energy strategy.

The company’s technological capabilities and recognizable brand have helped distinguish it from traditional automakers. However, its competitive position depends on its ability to maintain vehicle quality, manage manufacturing costs, deliver products on schedule, and respond to customer concerns. Quality problems, production difficulties, service delays, or negative publicity can undermine customer confidence and increase the cost of retaining market share.

Tesla must therefore balance profitability with operational excellence. Improving margins is important, but cost reductions should not compromise reliability, safety, customer service, or long-term product value. A customer-centered operating strategy can help the company protect its reputation while remaining competitive in an increasingly crowded EV market.

Tesla Inc.’s Business Strategy

Tesla’s business strategy emphasizes product differentiation, technological innovation, and the expansion of sustainable energy solutions. Rather than competing exclusively on vehicle price, the company has historically sought to differentiate its products through battery performance, software capabilities, vehicle design, charging infrastructure, and integration with energy technologies.

Tesla’s business model also extends beyond vehicle sales. Its activities include energy generation and storage products, charging services, software features, and related services. This broader portfolio creates opportunities to serve individual consumers, businesses, and energy providers.

However, diversification alone does not guarantee financial stability. Each business segment must demonstrate customer demand, operational efficiency, and a credible path to profitability. Tesla should regularly evaluate the performance of its automotive and energy operations to determine where additional investment is justified and where improvements are necessary.

A successful strategy should combine three priorities: maintaining a competitive automotive business, developing profitable energy solutions, and protecting customer trust through reliable products and responsible business practices.

Current Product Lines of Tesla Inc.

Tesla’s product portfolio includes several interconnected categories that contribute to its position in the clean-energy market.

Electric Vehicles

Electric vehicles remain central to Tesla’s business. The company serves customers through vehicles such as the Model 3, Model Y, Model S, and Model X, although model availability and configurations vary by market and over time.

To strengthen its automotive business, Tesla should focus on product reliability, competitive pricing, manufacturing efficiency, and customer service. Expanding access to affordable vehicles could help attract price-sensitive buyers and defend market share against established automakers and emerging EV manufacturers.

Battery Technology and Energy Storage

Battery technology supports Tesla’s vehicles and stationary energy storage products. Energy storage systems can help households, businesses, and utilities manage electricity use, store energy, and integrate renewable generation.

Tesla’s Powerwall and larger-scale storage offerings provide opportunities to expand beyond vehicle manufacturing. Continued investment in battery performance, system reliability, manufacturing efficiency, and installation support could help the company strengthen this business segment.

Solar Energy Solutions

Tesla also participates in the solar energy market through solar products and related energy solutions. These offerings can complement battery storage by allowing customers to generate and store electricity.

However, solar products operate in a market influenced by installation costs, electricity prices, local regulations, financing options, and competition. Tesla should prioritize regions where customer economics and regulatory conditions support adoption rather than assuming that solar expansion will be equally profitable in every market.

Charging Infrastructure and Related Services

Charging infrastructure is another important component of Tesla’s business ecosystem. A reliable charging network can improve the ownership experience and make electric vehicles more attractive to potential buyers.

Opening compatible charging services to drivers of other EV brands, where commercially and technically feasible, may create additional revenue opportunities. This strategy could also strengthen Tesla’s position in the broader EV ecosystem rather than limiting charging infrastructure to its own vehicle customers.

Business Challenges Facing Tesla

Tesla faces several interconnected challenges that could affect its competitiveness and long-term profitability. These include product quality, vehicle affordability, manufacturing efficiency, customer service, competitive pressure, and public perception.

Product reliability is especially important because vehicle purchases involve substantial financial commitments. Customers expect their vehicles to meet safety, performance, and durability standards. Recurring defects, lengthy repair times, or inconsistent delivery experiences can reduce customer satisfaction and weaken brand loyalty.

Competition is another concern. Established automakers are expanding their EV offerings, while newer manufacturers are competing on price, technology, design, and features. As customers gain more choices, Tesla must continually demonstrate why its products offer superior value.

MBA FPX 5910 Assessments 4 Capstone Project

The company must also manage the relationship between pricing and profitability. Lower prices may attract additional buyers, but aggressive price reductions can put pressure on margins. Tesla should therefore evaluate affordability initiatives alongside manufacturing costs, production scale, customer demand, and total ownership costs.

Addressing these challenges requires a coordinated strategy that integrates quality assurance, product development, customer service, financial planning, and leadership accountability.

The Electric Vehicle Industry and Tesla’s Long-Term Outlook

The electric vehicle market presents both growth opportunities and competitive risks. Government policies, environmental concerns, technological innovation, charging infrastructure, and consumer demand influence EV adoption. At the same time, economic uncertainty, financing costs, battery-material prices, and changing incentives can affect purchasing decisions.

Tesla’s long-term success depends on its ability to adapt to these conditions. A strong position in the EV industry cannot be guaranteed by past performance or brand recognition alone. The company must continue delivering products that meet customer expectations while maintaining operational efficiency and financial discipline.

To evaluate these external influences, PESTEL analysis and Porter’s Five Forces provide complementary perspectives. PESTEL examines the wider political, economic, social, technological, environmental, and legal environment. Porter’s Five Forces evaluates industry competition and the pressures that influence profitability.

Together, these frameworks can help Tesla identify risks, assess opportunities, and prioritize strategic investments.

PESTEL Analysis of Tesla Inc.

Political Factors

Government policies can influence EV demand through tax credits, purchase incentives, manufacturing support, trade restrictions, and infrastructure investment. Changes in these policies may affect Tesla’s costs and customer demand across different markets.

Tesla should monitor regulatory developments in the countries where it operates and avoid relying excessively on a single incentive program or geographic market. Diversifying its customer base and maintaining flexible manufacturing and pricing strategies can improve resilience when policies change.

Economic Factors

Economic conditions influence vehicle affordability, financing costs, production expenses, and consumer confidence. Inflation, interest rates, energy prices, and fluctuations in raw-material costs can affect both demand and profitability.

Tesla should strengthen cost management while maintaining product quality. It should also evaluate different pricing and financing approaches to make vehicles accessible to more customers without undermining sustainable profitability.

Social Factors

Consumer attitudes toward sustainability, technology, convenience, and vehicle ownership influence EV adoption. Customers may be attracted to lower operating costs and environmental benefits, but concerns about charging availability, battery longevity, repair expenses, and resale value can influence purchasing decisions.

Tesla can respond by communicating clearly about vehicle capabilities, offering reliable customer support, improving service access, and addressing concerns about ownership costs. Customer feedback should inform product development and service improvements.

Technological Factors

Battery innovation, manufacturing automation, charging technology, artificial intelligence, and vehicle software continue to reshape the automotive industry. These developments create opportunities for Tesla but also require ongoing research and development.

The company should prioritize technologies that deliver measurable improvements in safety, reliability, efficiency, and customer value. Strong testing procedures and responsible deployment are essential when introducing software updates or other technology-dependent features.

Environmental Factors

Tesla’s electric vehicles and energy products support the transition away from conventional fossil-fuel-powered transportation and can contribute to broader electrification efforts. However, environmental performance also depends on battery-material sourcing, manufacturing processes, electricity generation, and end-of-life recycling.

Tesla should continue improving resource efficiency, battery recycling, responsible sourcing, and energy management. Transparent environmental reporting can help customers and stakeholders better understand the company’s progress and remaining challenges.

Legal Factors

Tesla operates in a regulated industry involving vehicle safety, product liability, employment practices, data protection, intellectual property, consumer rights, and environmental compliance.

The company should maintain strong compliance procedures, accurate product communications, and effective systems for responding to safety concerns. Regular audits and clear accountability can reduce legal exposure and strengthen stakeholder confidence.

Porter’s Five Forces Analysis of Tesla

Competitive Rivalry

Competition in the EV market has intensified as established automakers and new manufacturers introduce electric models across different price categories. Customers can compare vehicle range, price, performance, software, charging access, and warranty coverage.

Tesla should protect its differentiation through reliable vehicles, a strong ownership experience, competitive pricing, and continued technological improvement. Customer retention will become increasingly important as competing products improve.

Bargaining Power of Suppliers

Battery production and vehicle manufacturing depend on materials, components, manufacturing equipment, and technology suppliers. Supply shortages or price increases can raise production costs and disrupt output.

Tesla can reduce supplier-related risks by diversifying critical supply sources, strengthening supplier relationships, improving forecasting, and developing alternative materials or technologies where feasible. Supplier decisions should also consider quality, reliability, and responsible sourcing.

Bargaining Power of Buyers

Customers have greater bargaining power when several competing vehicles offer similar features and prices. Online comparisons, independent reviews, financing options, and changing consumer preferences can influence purchasing decisions.

Tesla should respond by improving product value, providing transparent information, strengthening customer service, and making ownership more convenient. Competitive pricing is important, but it should be supported by a clear understanding of customer needs and business costs.

Threat of New Entrants

Developing and manufacturing vehicles at scale requires significant investment, technical expertise, regulatory compliance, and supply-chain capabilities. These requirements can create barriers to entry, although new companies may still enter specific market segments or partner with established manufacturers.

Tesla should not assume that existing barriers will permanently protect its market position. Continued innovation, operational efficiency, brand trust, and customer loyalty are necessary to remain competitive.

Threat of Substitutes

Substitutes include gasoline-powered and hybrid vehicles, public transportation, ride-sharing services, and other mobility options. The attractiveness of these alternatives depends on local infrastructure, travel patterns, costs, and consumer preferences.

Tesla can strengthen its position by improving affordability, expanding charging access, and communicating the practical benefits of electric vehicle ownership. Its energy products can also create additional value for customers interested in broader electrification solutions.

Ethical Issues in Tesla’s Business Operations

Ethical responsibility is important to Tesla’s reputation, customer relationships, and long-term performance. Potential concerns include product quality, vehicle safety, customer communications, data privacy, employee treatment, and transparency in marketing.

Customers expect accurate information about vehicle features, software capabilities, warranties, and safety-related limitations. Any gap between marketing claims and actual product performance can undermine trust. Tesla should ensure that product descriptions are clear, customer complaints are handled fairly, and safety concerns receive timely attention.

Vehicle quality is also an ethical consideration because defects can affect customer safety, financial well-being, and confidence in the company. Strong quality-control procedures, transparent recall communications, and effective repair processes should be treated as core responsibilities rather than optional improvements.

Ethical leadership requires consistent standards across all organizational levels. Tesla should establish clear accountability for customer treatment, workplace conduct, data handling, and regulatory compliance. Regular monitoring and transparent reporting can help identify problems early and demonstrate a commitment to responsible business practices.

Leadership and Organizational Accountability

Leadership influences Tesla’s strategic direction, workplace culture, public image, and ability to respond to business challenges. Elon Musk has played a prominent role in shaping the company’s public identity and strategic ambitions. However, the influence of highly visible leadership also creates risks when public statements, management decisions, or controversies distract from operational priorities.

Tesla should ensure that organizational decision-making does not depend excessively on one individual. Clear governance structures, experienced functional leaders, defined responsibilities, and consistent communication can help maintain stability while supporting innovation.

Leadership should also reinforce a culture in which employees can raise concerns about product quality, safety, ethics, and operational risks without fear of retaliation. Performance evaluations should consider customer satisfaction, reliability, safety, and long-term business value alongside financial results.

A balanced leadership approach can help Tesla preserve its innovative culture while improving accountability, employee engagement, and stakeholder confidence.

Improving Global Collaboration

Tesla operates across multiple markets, making coordination among manufacturing facilities, engineering teams, suppliers, sales operations, and customer service functions essential. A highly centralized decision-making structure can support consistency, but excessive centralization may slow responses to regional market conditions.

A more collaborative operating model could allow regional teams to respond more quickly to customer expectations, local regulations, service requirements, and competitive pressures while maintaining company-wide standards.

Tesla should establish clear communication channels across regional and functional teams. Shared performance dashboards, cross-functional planning sessions, standardized quality procedures, and regular operational reviews can help employees identify issues and coordinate solutions.

Regional teams should have appropriate authority to resolve local problems within established governance and safety requirements. This balance between global consistency and local flexibility can improve responsiveness without creating unnecessary duplication or conflicting standards.

Strategies to Reduce Potential Losses in the EV Market

Tesla should focus on retaining customers, improving product reliability, and protecting profitability rather than relying solely on aggressive price reductions. A structured risk-mitigation strategy can help the company address existing weaknesses and reduce the likelihood of future market-share losses.

Strengthen Product Quality and Reliability

Tesla should review quality data across manufacturing, delivery, vehicle use, and repair operations. Recurring defects should be analyzed to identify root causes, and corrective actions should be tracked until their effectiveness is demonstrated.

Quality improvement measures should include consistent manufacturing standards, supplier-quality audits, product testing, timely software updates, and clear procedures for handling customer complaints. Management should monitor indicators such as defect rates, repair frequency, warranty costs, delivery accuracy, and customer satisfaction.

These measures can help Tesla identify emerging issues earlier and reduce the financial and reputational costs associated with recurring quality problems.

Improve Delivery and Customer Service

Delivery delays and poor service experiences can damage customer relationships even when a product performs well. Tesla should improve production planning, inventory management, delivery communication, and service-center capacity.

Customers should receive realistic delivery estimates and timely updates when schedules change. Service teams should also have the resources and training needed to diagnose problems, communicate clearly, and resolve issues efficiently.

Improving the entire ownership experience can strengthen loyalty and encourage positive recommendations.

Expand Affordable Electric Vehicle Options

Vehicle affordability is a significant consideration for customers comparing electric and conventional vehicles. Tesla should evaluate opportunities to offer lower-cost models, more accessible financing options, and configurations that deliver essential features at competitive prices.

Affordability initiatives should be based on customer research, manufacturing economics, and demand forecasts. The objective should be to expand the potential customer base without sacrificing safety, reliability, or financial sustainability.

Establish a Comprehensive Risk Management Plan

Tesla should maintain a structured risk management process that identifies operational, financial, technological, regulatory, and reputational risks. Each major risk should have a designated owner, an assessment of potential impact, a mitigation plan, and a review schedule.

Management should also establish contingency plans for supplier disruptions, production delays, regulatory changes, and unexpected demand fluctuations. Regular reviews can help the company adjust its strategy before emerging issues become more costly.

Diversification of Tesla’s Product Lines

Diversification can help Tesla reduce its dependence on vehicle sales by expanding revenue opportunities in energy storage, solar technology, charging infrastructure, and related services. However, diversification should be guided by evidence of market demand and the financial performance of individual business segments.

Develop Energy Storage and Battery Solutions

Tesla’s battery expertise provides opportunities in residential, commercial, and utility-scale energy storage. Energy storage systems can support electricity management and help integrate renewable energy into power systems.

The company should invest in product reliability, manufacturing capacity, installation support, and service capabilities. It should also evaluate how changes in electricity prices, grid investment, energy policies, and competing storage technologies affect customer demand.

A stronger energy storage business could provide an additional source of revenue and reduce dependence on vehicle sales over time.

Expand Solar Energy Opportunities

Tesla can strengthen its solar business by targeting markets where electricity costs, local policies, installation economics, and customer interest support adoption. Solar products may become more attractive when combined with battery storage and energy management services.

However, solar expansion should be based on realistic profitability assessments. Installation costs, permitting requirements, service capacity, and competition can affect returns. Tesla should prioritize markets where it can deliver a reliable customer experience and establish a sustainable operating model.

Grow Charging Services Beyond Tesla Vehicles

Charging infrastructure can create opportunities beyond supporting Tesla’s own vehicles. Where compatible technology, local regulations, and commercial arrangements permit, opening charging services to other EV brands may increase network utilization and generate additional revenue.

Tesla should evaluate charging-site demand, pricing models, operating costs, equipment reliability, and customer access before expanding these services. A well-managed charging network could strengthen Tesla’s position as an infrastructure provider within the wider EV ecosystem.

Advantages and Disadvantages of Product Diversification

Diversification offers several potential advantages. Additional business lines can reduce reliance on automotive sales, create new customer relationships, and allow Tesla to use its battery and software capabilities across different markets. Energy storage and charging services may also complement its automotive products and strengthen its broader clean-energy ecosystem.

However, diversification creates challenges. Different product lines require specialized expertise, capital investment, marketing, distribution, and customer support. Some segments may generate lower margins or require substantial investment before becoming profitable. Expanding too quickly can also divert resources from the company’s core automotive business.

Tesla should therefore evaluate each product line according to its revenue potential, profitability, growth prospects, strategic fit, and capital requirements. Management should be prepared to improve, restructure, or limit investment in activities that do not support the company’s long-term objectives.

The goal is not diversification for its own sake. It is to build a portfolio of complementary businesses that collectively improve resilience and create sustainable value.

Recommendations for Tesla Inc.

Based on the strategic analysis, Tesla should adopt a coordinated approach that strengthens its automotive business while developing profitable opportunities in energy and charging services.

Recommendation 1: Prioritize Quality, Reliability, and Customer Trust

Tesla should establish clear quality targets and make product reliability a central measure of organizational performance. Management should use manufacturing data, warranty claims, customer complaints, and service records to identify recurring problems and track corrective actions.

The company should also improve delivery communication, expand service capacity where needed, and ensure that product information accurately reflects vehicle capabilities. These measures can help restore confidence and support customer retention.

Recommendation 2: Improve Vehicle Affordability and Market Competitiveness

Tesla should evaluate opportunities to broaden its customer base through lower-cost vehicle options, efficient manufacturing, and carefully designed pricing strategies. Pricing decisions should account for production costs, competitive conditions, customer demand, and expected margins.

The company should avoid relying on price reductions alone to stimulate sales. A combination of affordability, reliability, useful technology, and strong customer support is more likely to create lasting competitive value.

Recommendation 3: Strengthen Energy Storage and Solar Businesses

Tesla should continue developing energy storage and solar products where market conditions support sustainable growth. Investment decisions should be guided by customer demand, product reliability, operating costs, and expected returns.

Integrating solar products, battery storage, and energy management services may create additional value for residential, commercial, and utility customers. However, each segment should be evaluated independently to ensure that growth contributes to the company’s financial stability.

Recommendation 4: Expand Charging Infrastructure and Related Services

Tesla should assess opportunities to increase charging-network utilization by serving a broader range of electric vehicles where feasible. This approach could diversify revenue and strengthen the company’s position in EV infrastructure.

Expansion should be supported by clear pricing, reliable equipment, convenient site locations, and consistent service standards. Customer experience should remain central to the charging strategy.

Recommendation 5: Strengthen Ethical Leadership and Global Collaboration

Tesla should reinforce ethical conduct, transparency, employee accountability, and customer-centered decision-making. Leaders should communicate clear expectations and ensure that safety, product quality, and regulatory compliance remain priorities.

The company should also improve coordination across regional teams and business functions. A combination of global standards and local decision-making authority can help Tesla respond more effectively to different markets.

Recommendation 6: Introduce Measurable Performance Indicators

Tesla should evaluate its strategy using a balanced set of operational, financial, customer, and sustainability measures. Relevant indicators may include vehicle defect rates, delivery performance, warranty costs, customer satisfaction, service response times, product profitability, energy storage growth, and charging-network utilization.

Management should establish baseline measurements, set realistic targets, and review performance regularly. This process can help identify ineffective initiatives and direct resources toward activities that deliver measurable value.

Implementation Roadmap

Tesla can organize the recommended strategy into three implementation phases.

Short-Term Priorities

During the initial phase, Tesla should identify the most significant quality and delivery problems, review customer complaints, establish clear accountability, and strengthen communication with affected customers. Management should also assess the financial and operational performance of its existing product lines.

Medium-Term Priorities

The next phase should focus on implementing manufacturing improvements, improving service operations, evaluating affordable vehicle opportunities, and strengthening collaboration among regional and functional teams. Tesla should also identify the energy and charging markets that offer the strongest potential returns.

Long-Term Priorities

Over the longer term, Tesla should invest selectively in battery innovation, profitable energy solutions, charging infrastructure, and manufacturing efficiency. Strategic reviews should determine whether these initiatives are improving resilience, customer satisfaction, and financial performance.

The roadmap should remain flexible. Market conditions, regulations, technology, and customer preferences may change, requiring adjustments to priorities and investment decisions.

Conclusion

Tesla, Inc. can strengthen its competitive position by addressing operational weaknesses while building on its capabilities in electric vehicles, batteries, energy storage, solar technology, and charging infrastructure. PESTEL analysis and Porter’s Five Forces highlight the external pressures affecting the EV industry, while the company’s business challenges emphasize the importance of quality, affordability, customer service, and ethical leadership.

The most effective strategy combines immediate improvements in vehicle reliability and customer experience with carefully evaluated investments in complementary businesses. Tesla should strengthen quality-control systems, improve delivery performance, consider more affordable vehicle options, and expand energy and charging services where demand and profitability justify investment.

Successful implementation will require clear accountability, cross-functional collaboration, measurable performance targets, and regular strategic reviews. By balancing innovation with operational discipline and responsible leadership, Tesla can improve its ability to respond to competition, manage business risks, and support sustainable long-term growth.

Frequently Asked Questions

What are Tesla’s main business challenges?

Tesla’s major business challenges include increasing EV competition, vehicle affordability, product quality, delivery performance, customer service, and maintaining profitability. The company must also respond to changing regulations, supplier risks, and customer expectations.

How can Tesla maintain its competitive advantage in the electric vehicle market?

Tesla can strengthen its competitive advantage by improving vehicle reliability, maintaining competitive pricing, investing in useful technology, expanding charging access, and providing a better customer experience. Continued innovation must be supported by effective operations and customer trust.

Why is diversification important for Tesla?

Diversification can reduce Tesla’s dependence on vehicle sales by creating additional revenue opportunities in energy storage, solar products, and charging services. However, each business line must demonstrate a credible path to profitability and align with the company’s long-term strategy.

How does PESTEL analysis help evaluate Tesla’s business environment?

PESTEL analysis examines political, economic, social, technological, environmental, and legal factors that influence Tesla’s operations. It helps the company anticipate external changes, identify business risks, and evaluate opportunities for growth.

What does Porter’s Five Forces reveal about Tesla’s industry?

Porter’s Five Forces examines competition, supplier bargaining power, buyer bargaining power, the threat of new entrants, and the threat of substitute products. The framework helps Tesla understand the pressures affecting market position and profitability.

How can Tesla improve customer trust?

Tesla can improve customer trust by addressing product defects, communicating accurately about vehicle capabilities, providing timely repairs, improving delivery transparency, and handling customer complaints fairly. Strong ethical standards and consistent product quality are essential to maintaining long-term relationships.

What role does leadership play in Tesla’s long-term success?

Leadership influences strategic direction, workplace culture, operational accountability, and stakeholder confidence. Effective leadership should support innovation while prioritizing safety, ethical conduct, product quality, employee collaboration, and customer satisfaction.

How can Tesla reduce its dependence on the automotive business?

Tesla can reduce its dependence on automotive revenue by developing profitable energy storage products, expanding solar solutions in suitable markets, and increasing charging-network utilization. Diversification should be supported by market research, careful investment decisions, and ongoing profitability assessments.

References

Barcom, G. (2019). Capstone project summary, PM-FPX5910 Assessment 1: Capstone project summary. Capella University.

Olsen, P. (2019). Tesla Model 3 loses Consumer Reports recommendation over reliability issues. Consumer Reports. https://www.consumerreports.org/car-reliability-owner-satisfaction/tesla-model-3-loses-recommendation-over-reliability-issues/

Tesla, Inc. (n.d.). Energy products and solutions. https://www.tesla.com/energy